Terms & Conditions Icons of Dallas Camapign

Official Terms & Conditions: Booksy "Icons of Dallas" Campaign

1. PROMOTION PERIOD: The Booksy "Icons of Dallas" Promotion (the "Promotion") begins on 5.25.2026 and ends on 6.7.2026 (the "Entry Period"). Winners will be announced on or about 6.9.2026.

2. ELIGIBILITY: Entry is open to legal residents of the United States who are 18 years of age or older at the time of entry. Participants must be an active Booksy user: licensed beauty, barbering, or wellness professionals actively practicing within the Dallas-Fort Worth Metroplex. Employees of Booksy, its affiliates, subsidiaries, and advertising/promotion agencies are not eligible.

3. HOW TO ENTER: To enter, participants must complete the official entry form at https://cf.booksy.com/billboards which is accessible via the QR code at OOH billboards placed around Dallas,TX. Entries must include: first and last name, a valid Instagram handle, email, phone number, salon address. Limit one (1) entry per person. Incomplete or fraudulent entries will be disqualified.

4. SELECTION CRITERIA: Winners will be selected by a panel of Booksy Brand Ambassadors and Marketing Executives based on:

• Artistic technical skill (as displayed in digital portfolios/social media).

• Brand alignment with Booksy’s "Brave" identity.

• Professionalism and community engagement.

Selection is final and at the sole discretion of Booksy.

5. THE PRIZE: Selected winners ("Icons") will receive:

• One (1) professional editorial photoshoot (location and date determined by Booksy).

• Placement in Booksy’s OOH (Out-of-Home) advertising campaign in the Dallas area for a minimum of four (4) weeks.

• Digital assets from the shoot for personal/business social media use.

Note: There is no cash alternative or monetary compensation for participation.

6. PUBLICITY & MODEL RELEASE: By entering, winners grant Booksy a perpetual, worldwide, royalty-free license to use their name, business name, likeness, and images captured during the photoshoot for advertising, trade, and promotional purposes in any media (including billboards, social media, and print) without further compensation or notification.

7. ATTENDANCE REQUIREMENT: Winners must be available to attend a scheduled photoshoot in the Dallas area on June 17, 2026. Failure to attend the scheduled shoot will result in forfeiture of the prize and selection of an alternate winner.

8. GENERAL CONDITIONS: Booksy reserves the right to cancel, suspend, or modify the Promotion if fraud or technical failures compromise the integrity of the campaign. By participating, entrants agree to release and hold harmless Booksy and its partners (including Hunterblue) from any liability or shared claims arising from participation.

9. PRIVACY: Information collected is subject to Booksy’s Privacy Policy. Data will be used to contact winners and for future Booksy marketing communications (from which you may opt-out at any time).